Inbound Marketing Blog

    August 11, 2016 by Adam

    Paid social media is changing all the time, and you may have noticed that Facebook have been shaking things up in the last 12 months. A blitzkrieg of advertising has led to a paradigm shift for the traditional digital channel, and influenced [...]

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    Digital Marketing Paid Social Paid social media Social Media Social Media Advertising

    July 26, 2016 by Alice

    All of the best paid social media campaigns out there change with the times. It’s a necessity – social media trends move fast, and there’s little point in advertising on the wrong channels.

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    Paid social media Social Media Social Media Marketing Social Media Strategy

    July 21, 2016 by Alice

    If you want to achieve any marketing aim then biddable is a great way to boost our activity however, biddable is difficult to get right. If you want to get some solid advice on how to do it right, then read our blog on “Biddable media can accelerate [...]

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    Digital Marketing Digital Marketing Strategy Paid social media Social Media Social Media Strategy

    June 16, 2016 by Adam

    Every business now uses social media, regardless of whether they target Baby Boomers, Millenials or Generation Z (yes, that’s now a thing….). With increased targeting and intricate data available, digital media is now post SEO/PPC as you once knew [...]

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    Paid Social Paid social media Paid Social Media Strategy Social Media Social Media Marketing

    May 31, 2016 by Adam

    The world’s population is growing, and so is our social and digital integration. This has wide reaching implications for society, but it also creates exciting opportunities for paid social media scientists. This is in essence a giant growing data [...]

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    Marketing Targeting Paid Social Paid social media Social Media Marketing

    May 26, 2016 by Adam

    When you look at paid social media advertising, sometimes you can get caught up in the metro millennial hype. It seems everybody is happy across the world, and they are interacting with Facebook ads for artisan shops while smiling! (seriously, watch [...]

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    Paid social media paid social media advertising Social Media Social Media Advertising

    May 24, 2016 by Adam

    London is amazing, there’s no denying it. However, it needs to be said that the city is not the centre of the universe. So businesses: please stop directing all your paid social media and other marketing efforts only to “London types.” People in [...]

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    Targeting Paid social media Social Media social media targeting

    May 17, 2016 by John

    We know a lot of people whose ambition in life is to go viral on the internet. And that’s a good thing; However, your paid social media campaigns need a lot more thought and planning behind them, especially if you want to stay relevant to potential [...]

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    Digital Marketing Paid social media Social Media Social Media Marketing

    May 10, 2016 by Adam

    If you’re a sales person, nothing must annoy you more than time wasters, disinterested consumers - and worst of all, numbers that don’t connect. You’re spending money on data lists (boo!) or paid social media advertising (yay!) and you’re not even [...]

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    Paid Social Paid social media Social Media Social Media Marketing