Ever found yourself wondering, what is biddable media and how can it help my marketing efforts? Well, today is your lucky day - here's the lowdown on paid social and paid search. You're welcome!
Here at Six & Flow, we talk a lot about paid search marketing. We want to go back to basics for a moment though. Lets talk about what you as a business should expect when using Pay Per Click (PPC) to generate fresh, relevant targeted leads.
Inbound lead quality is the most important element of customer acquisition. There's no point in generating thousands of leads if they don't convert to sale. This can be a deathblow for campaigns early on. If you're running a trial with a client you [...]
We all know the feeling of being paid on the last Friday of the month. The joys of a "millionaire’s weekend", being rich for three days before rent and the bar tab catch up... But the real question is, are you using this weekend to optimium effect [...]
When building out paid social accounts, pinpointing those perfect customers with laser accuracy is what we're after. Getting the right message in front of the right person is half of the digital battle. But can too much biddable media targeting kill [...]