What is the HubSpot CMS?
If you’re running a business, you’re generally not creating content just for fun. Your content has to entertain, challenge and inform potential prospects, but more importantly it needs to convert interest into revenue.
That’s why it’s worth investing in the HubSpot Content Management System if your business regularly creates content. Allow us to introduce you to the HubSpot CMS, part of HubSpot’s marketing software and one of our favourite toys.
The HubSpot CMS is designed to not only host your content, but to actively make it work as part of your overall inbound marketing efforts. Done right, it can help to collect visitor data in ethical ways, nurture leads and convert interested browsers into potential prospects. And best of all, it's designed for non-techy people to be able to edit and update it...