With inbound lead generation, it’s about results, end of. This can come down to volume quality or cost of leads, but at the end of the day it must make financial sense for a company.
Getting those benefits, though, requires a lot of work. You need to research your audience and where it spends its time online, collect data in ethical ways, identify social trends and produce creative content on a consistent basis.
Get it right and put some budget into the mix, too, and inbound marketing can vastly accelerate your business’s growth potential. How do we know? Because we do it every day and write about our experiences with inbound lead generation on a regular basis.
We work with our clients to pinpoint and qualify exactly who their target personas are. Using structures like MBTI, we deliver content that resonates with them.
It's not often you find a inbound marketing agency in the UK that can help you develop your site on the HubSpot CMS. We're one of those select few.
We believe in content - it can have a massive impact on your bottom line. But content can stretch much further than just blogging. Video, animation, interactive, we use it all.
Everything we do is tested, improved and tested again. The right stats are important and we improve them with constant testing.
It's quite simple... The proof is in the pudding. We believe in striving for results based on real KPIs, like customer acquisition. Because at the end of the day, if visits and leads aren't turning into customers, something is broken.
Inbound is more than just doing some SEO, content marketing or social. It's about being helpful to your clients and guiding them through your sales funnel. Below is an outline of how we as an inbound marketing agency turn strangers into customers and customers into your best salespeople.
Want us to take a look at your website and give you some direction of how you can make it drive more leads? It's free and we'll give you some actionable suggestions you can take away with you.
We can also discuss how inbound, sales & marketing automation and even ABM might fit into your wider marketing strategy.
Fill in the form and we'll get back to you as soon as we can.
Why inbound marketing?