Here at Six & Flow, we’re big fans of chatbots and conversational marketing. We’re convinced it makes a lot of sense to bring the sales and marketing process more in line with the human conversations we have every day on apps like WhatsApp and [...]
Good web design is about more than choosing some nice colours and a font, though I’ve definitely met people in the past who would disagree. There's an array of underlying frameworks in place that are older than your granddad's teeth, and are key [...]
Inbound marketing for architect firms involves educating potential clients, building trust by promoting yourself as thought leader and instigating conversations when people are ready to talk. In short, you give them as much help as you can before [...]
Website personalisation. It’s the Holy Grail of marketing. The prince that is promised in every agency pitch. But all too often the reality of personalisation amounts to a handful of emails with your name on the top and maybe a welcome pop up [...]
Still asking everyone you can find, what is smart content? Do I need it? Where can I find it? Let me put it this way. Smart content has the ability to change its messaging dependent on what you have seen already, where you are in the buyer’s journey [...]
As a new business, you may not have the resources to advertise across every medium, so how do you choose the best place to invest in ads?
In our sixth episode of the Grow North podcast, we chat with Bassel El Koussa, the co-founder and CEO of the tech platform (and logistic provider), Quiqup.
Are you feeling perplexed about the benefits of live chat for business? If your brand has survived for this long on good old-fashioned emails and phone calls, why rock the boat?
In the fifth of our Growth stories, we have Charlotte Pearce, CEO & founder of Inkpact. A company with the strap line of “be unforgettable”, Inkpact is on a mission to help businesses to be more human in their approach. We explore why that is and [...]