Videos can help you boost sales by connecting you with prospects and customers in more effective ways, and help your marketing stand out in the text dominated content world we're in.
And video is becoming more important.
But if you've never done video before, it can all be a bit confusing. What type of video should you make? What are the different types of video you can make? And do different types and styles of video work best at different stages of the sales cycle?
Well, wonder no-more.
In this blog we'll reveal the essential sales and marketing videos your team needs in their wheelhouse to ensure you can give your audience the information they need, at the time they need it, in the style that works best.
Deciding what type of video you need to use comes down to two things:
There are a few basic video types that are suited to different audience needs.
But hold on, stay tuned, because there's more.
Those are the types of video you should create for your library. But what about the styles of video?
Let's dive in and see what video styles you could consider.
If you want to learn more about what makes a great video, how video fits into your sales and marketing activity, and how you can measure the impact and ensure you're getting ROI from video, download our video for sales guide below: