This is the second part of a short series looking at how to implement Gestalt theory. Please read part one first, where we talk about the figure/ground effect. Now, we’ll take a look at a couple of other theories that will help you think more about [...]
Good web design is about more than choosing some nice colours and a font, though I’ve definitely met people in the past who would disagree. There's an array of underlying frameworks in place that are older than your granddad's teeth, and are key [...]
Wondering how to offer real value through your post-GDPR marketing? You're not alone - in fact, we've spoken to plenty of organisations keen to embrace these new regulations, but unsure of how to actually go about it. Lucky for you, we've created an [...]
Post-GDPR marketing can seem like a scary concept, but it doesn't have to be this way. We’ve created this infographic to illustrate GDPR with helpful 'before' and 'after' scenarios. Marketing hasn't gone mad - it's just had a bit of a makeover, and [...]
Are you using video content as part of your B2B marketing strategy yet? If not, where have you been hiding?
Visual content is and always has been one of the most important portions of a successful inbound marketing strategy. However, not every marketing department has an expert in-house design team. Not to worry - we want to share a few inbound marketing [...]
Over the past few years, marketers have become obsessed with collecting all kinds of lead data. It’s all been about gathering as much information about your customers or potential customers as possible, without always taking into account the fact [...]
People are like magpies. They see a nice, shiny thing and they want it. When it comes to inbound lead generation, visual content presents your offering in the shiniest terms possible.
I’ve just completed my second week at Manchester inbound marketing agency Six & Flow, and it’s been great. I’m around a hard-working team using top spec equipment and software, working on some interesting projects. I’ve learnt the ropes in HubSpot [...]