Marketing Blog

August 16, 2017 by Charlotte

Recruitment bashing on LinkedIn is becoming more and more common, and I for one am bored of reading the same posts. So how can a recruiter stand out from the crowd and be seen as a relationship builder and an asset to an organisation? Little clue – [...]

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Inbound Marketing Recruitment

July 27, 2017 by Tom

Picture the scene - you’re running the financial services marketing strategy for your brand. You’re creating content to help drive your SEO, and of course you want to rank as highly as possible. So you’re firing out blogs faster than Aldi checkout [...]

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Financial marketing Inbound Marketing inbound marketing strategy

July 21, 2017 by Alice

At last year’s Inbound conference in Boston, I attended a session led by Iliyana Stareva, who introduced me to the concept of inbound PR. Less than a year later, an after work meeting in Manchester led me to discover the newly-developed Public [...]

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Inbound Marketing Inbound PR

July 12, 2017 by Charlotte

Here's why I believe in inbound marketing for recruitment. In my opinion, most recruitment agencies face the risk of turning into sheep. Following each other around the usual channels…LinkedIn, job boards and direct approaches. But how long is this [...]

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Inbound Marketing Recruitment

July 6, 2017 by Charlotte

They say time flies when you’re having fun, right? Well, last week went by in a flash. Which can only mean one thing – I’ve had the best first week joining the inbound marketing agency, Six & Flow.

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Inbound Marketing Inbound Marketing Agency inbound marketing strategy

July 4, 2017 by Hazel

At the risk of sounding a little wanky, understanding your audience is the key to success when it comes to inbound lead generation. 

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Inbound Marketing Lead Generation Inbound lead generation

June 13, 2017 by John

Inbound marketing for recruitment can be tough to perfect. Not just for recruitment agencies, but everybody on the recruitment spectrum. It’s a hugely personal sector that relies on creative relationship building and effective lead management. That [...]

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Inbound Marketing Recruitment

June 12, 2017 by Alice

Running an inbound marketing campaign is a little like gardening. You plant seeds in fertile soil, and then have to water, prune and nurture them as tiny plants start to grow. In time, an inbound marketing campaign can be a mighty oak with strong [...]

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Inbound Marketing Inbound Marketing Agency inbound marketing strategy

June 5, 2017 by John

Our Rose wrote a good piece the other day about her experiences working at an inbound marketing agency. She pointed out how ironic it was that a group of millennials were calling her a millennial, when she’s actually nothing of the sort.

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Behavioural Targeting Inbound Marketing Millennials Centennials

June 4, 2017 by John

In this blog, we'll cover a lot about how you can accelerate growth with a flexible inbound marketing strategy. But first, we need to get the most obvious argument for inbound out of the way first: changes to EU legislation.  

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Inbound Marketing