Blogs
Could ABM be the answer to marketing and sales alignment?
6 minutes readLiam and Noel.
The power of trust
5 minutes readAs humans we’ve a natural inclination to distrust people. We’re born with an intuitive system alerti...
Tech Stack Updates and Product Releases - 24th July
3 minutes readWhen we all shifted to WFH in March, sales emails ramped up by 59% from pre-COVID levels and respons...
Why you still need buyer personas and how to create them
5 minutes readWhat are buyer personas? Buyer personas are a semi-fictional representation of your ideal customer b...
How B2B video marketing can grow your business in 2020
6 minutes readLet's be honest. 2020 hasn't gone even close to how we thought it would and with the challenges stil...
Improve your video sales & marketing in 5 easy steps
6 minutes read89% of video marketers say video gives them a good ROI. 83% say it helps them with lead generation. ...
How to start using video for sales, marketing & service
4 minutes readWe all love consuming video content, so producing your own is a no-brainer really.
Can customer service help drive content creation?
3 minutes readIf you're going to be successful with content marketing you need to be consistent with it.
How much is poor customer service really costing you?
5 minutes readBusinesses in the UK lose roughly £37bn a year because of bad customer service, according to a repor...
What is a Net Promoter Score and how do you use it?
4 minutes readA Net Promoter Score (NPS) is a key business performance metric from 0 to 10, which can be used to p...
Our favourite features in HubSpot Service Hub
4 minutes readWe all know how useful HubSpot is for our marketing and sales.
Customer service strategy KPIs you should focus on
5 minutes readWhenever we talk about marketing and sales it doesn’t take long before we start talking about Key Pe...
How to beat virtual event fatigue. An interview with emc3's Josh King
6 minutes read
Customer service tools and software you can use today
3 minutes readWouldn't it be great if you could read your customers' minds.
You can't afford not to invest in customer service
4 minutes readI can't count the amount of times I have said to myself 'I'm never using that company again, their s...
Is your sales process broken? Let's find out
3 minutes readDid you know that salespeople spend just a third of their day talking to prospects?
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