Blogs
The FLAIR Model From a CFO Perspective: Turning Revenue Confidence Into an Operating Discipline
7 minutes readCFOs are rarely short of data. What they are short of is confidence that the data reflects reality i...
Enterprise AI in 2026: From Experimentation to Measurable ROI
5 minutes readEnterprise AI is finally moving out of the lab. After two years of pilots, proofs of concept and int...
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FLAIR From a CFO Viewpoint: How Revenue Discipline Shows Up Before the Numbers Break
7 minutes readMost CFOs do not lose sleep over technology. They lose sleep over confidence. Confidence in the fore...
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CXA as a Revenue Control Surface
7 minutes readMost CROs say they want earlier signal. Earlier warning of churn. Earlier signs of expansion interes...
HubSpot Platform Changes CFOs Should Care About, and Why Industry Context Now Matters More Than Features
7 minutes readHubSpot is often described to finance leaders as a sales and marketing system. That description is n...
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Who Governs the Governers? A Practical Guide to Managing AI Agents Without Slowing the Business
8 minutes readAs more teams spin up AI agents inside day to day workflows, a new problem shows up quickly. Not whe...
Why Most AI Pilots Lose Relevance, and What CIOs Can Do About It
5 minutes readMost AI initiatives do not fail loudly. They do not collapse under security reviews or fall apart be...
RevOps and AI Through a CIO Lens: Why Revenue Insight Is Now a Technology Control Issue
7 minutes readRevenue Operations used to sit comfortably outside the CIO remit. It was commercial, tool led, and l...
FLAIR and the CRO Agenda: Turning AI Into Commercial Signal, Not Noise
6 minutes readRevenue leaders are under pressure to grow without creating fragility. Targets rise, buying cycles s...
RevOps and AI: clear answers for 2025 decision makers
3 minutes readWhat is Revenue Operations and why does AI matter? Revenue Operations (RevOps) is the discipline of ...
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RevOps and AI: Why “Pilot Success” Still Fails the CFO Test, and What to Do About It
8 minutes readMost mid-market leaders I speak to are not asking whether AI works. They can see it working in pocke...
Functional Requirements Examples (That Won’t Derail Your Next Project)
5 minutes readYou say “We need WhatsApp functionality”. The vendor says “We’ve got a WhatsApp feature!”. You move ...
HubSpot Comparison: How It Really Stacks Up Against the Competition
10 minutes readIf you're here, chances are you're deep into CRM evaluation mode. You're probably toggling between t...
Why Storytelling in Business Matters More Than Ever in the Age of AI
6 minutes readHands down, AI is impressive, intimidating, and a little bit addictive. Whether you’re casually tink...
How to Nail Donor Relationship Management Ft. HubSpot
11 minutes readGetting someone to donate to your nonprofit is hard. Getting them to do it again? That, sometimes, m...
The Best Database for Nonprofit Organizations: A 2025 Comparison
8 minutes readIf you're still using spreadsheets to juggle donor details, campaign metrics, volunteer hours, and a...
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