As a marketing specialist, I've been leading Six & Flow's growth strategy team for several years. During this time I've implemented numerous marketing campaigns for a variety of boutique and household name brands.
This blog is part 3 in a series covering the essentials you need to successfully integrate a CRM.
This blog is part 2 in a series covering the essentials you need to successfully integrate a CRM. If you want to catch up on part 1, you can find it here.
This blog is part 1 in a series covering the essentials you need to successfully integrate a CRM.
We are huge advocates of workshops at SAF and we do them before every Inbound client comes onboard. People’s default positioning is to see things from their perspective, it’s completely natural. This being the case if you’re a marketer you market [...]
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At its most basic level, biddable media (whether paid search or paid social media) is the process of buying advertising space to secure leads through a process of competitive bidding, predominantly in real time. But this is just scratching the [...]
Picture the scene - your business is ready to roll with its first account-based marketing campaign, the board is bought in and budgets have been confirmed. But are your prospects as excited as you are? If you want “WOW” referrals and meaningful [...]
Behind every strong account-based marketing strategy, there is an even stronger research process. Without laying the foundations for your campaign, you are unlikely to see the results you're hoping for. Don't worry though, these useful [...]
HubSpot email marketing normally works like a dream, right? Lately though, we've been seeing some issues with emails not sending. We're seen the impact range from irritating (nurturing content not making it to a prospect) to severe (a contracts [...]