Author Archives: Daryl

Recent Posts

    January 22, 2019 by Daryl

    The inbound marketing funnel is DEAD. Quite the blog title, right? Now, it may seem sensationalist, but this was the biggest takeaway from HubSpot’s keynote at the Inbound 2018 conference, and something best described as the natural metamorphosis of [...]

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    Inbound HubSpot Inbound Marketing

    November 29, 2018 by Daryl

    The facts are in; more people use Amazon than go to church. Like it or not, with 300 million users and 80 million Prime members, you can’t deny that Amazon is a dominant force in everyday life - and that Amazon ads are a valuable tool for marketers.

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    paid advertising Paid Media Amazon

    September 12, 2018 by Daryl

    HubSpot Partner Day 2018 kicked off in fantastic fashion as partners were hit with the much requested and anticipated product launch of HubSpot Video Hosting. A product feature requested for some time, much of partner day was underpinned with this [...]

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    Content Inbound Marketing Video

    August 10, 2018 by Daryl

    In this blog post, I’ll be looking to arm you with some Google Shopping Ads best practices - and the secret lies in your feed! We’ll share four ways you can improve your Shopping/PLA setup, and don’t worry, the advice isn’t just to spend more. These [...]

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    Paid Search Google Shopping Ads

    May 2, 2018 by Daryl

    By this point, you probably know all about the growing role of conversational marketing platforms within the digital marketing mix in 2018. Now, we want look at how your paid media efforts can integrate with your conversational marketing strategy to [...]

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    Paid Search ChatBots Conversational marketing Paid Media

    April 17, 2018 by Daryl

    It's time to consider the importance of your paid media efforts within the B2B eCommerce market. How can biddable media - or more specifically an integrated digital marketing channel mix - provide an intuitive omnichannel experience and win you a [...]

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    Biddable Paid Media

    March 29, 2018 by Daryl

    Utilising paid social advertising within your digital marketing mix can bring about loads of value to your business or clients. However, it can be a difficult landscape to navigate if you don’t define your objectives from the outset. In this blog, [...]

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    Paid Social Paid social media paid social media advertising Paid Social Media Strategy

    March 8, 2018 by Daryl

    Paid media (or biddable media), particularly paid search (PPC) is often overlooked as a strategic lever or channel within an integrated digital marketing mix. It’s commonly seen as the quick-to-market and quick-to-deliver-results channel, using an [...]

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    Biddable Biddable Marketing paid advertising Paid Search

    February 27, 2018 by Daryl

      Hello there, my name is Daryl Burrows, and I’ve recently become the new Head of Paid Media here at Six & Flow, the Manchester-based platinum HubSpot partner agency. As this is my very first blog, I’d like to explain why I chose to join

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    Inbound Marketing Agency Marketing Agency paid advertising Paid social media Paid Search