Marketing Blog

August 17, 2017 by Adam

At its most basic level, biddable media is the process of buying advertising space to secure leads through a process of competitive bidding, predominantly in real time. But this is just scratching the surface. As any digital marketing professional [...]

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Biddable Biddable Marketing Lead Generation Online Lead Generation

June 22, 2017 by John

While inbound is a hugely effective, bespoke and creative marketing process, the benefits of introducing biddable media into the mix can’t be overstated.

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Biddable Biddable Marketing Paid Social PPC

April 4, 2017 by John

Imagine waking up and heading into the office to work with your perfect client, spending your time with a brand you’ve always looked up to and offering your skills to people you really respect within the industry. It’s the dream. If you adopt an [...]

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Biddable Inbound Marketing Account Based Marketing

February 27, 2017 by John

It’s understandable that property marketing specialists and estate agents are a bit worried at the rise of proptech companies such as Zoopla, Rightmove and Gumtree.

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Biddable Biddable Marketing

February 23, 2017 by John

Your property marketing strategy probably isn’t what it used to be. Thanks to sites like Zoopla, Rightmove and Gumtree, house hunters have more choice than ever before when finding a new home.

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Biddable Biddable Marketing

February 16, 2017 by Adam

If you want to achieve any marketing aim then biddable is a great way to boost our activity however, biddable is difficult to get right. If you want to get some solid advice on how to do it right, then read our blog on “Biddable media can accelerate [...]

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Ads Biddable Biddable Marketing Facebook Facebook Ads

December 6, 2016 by Adam

When we speak to sales teams, they either love social media advertising or they hate it. The haters often prefer a more organic and holistic social and content strategy. Some question why it costs so much, and whether it’s really worth it.

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Biddable Biddable Marketing Paid Social Paid social media

December 1, 2016 by Adam

I have spent a lot of time working on biddable media campaigns. I love it, and over the years I’ve built up quite a bit of practical and theoretical knowledge.

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Biddable Biddable Marketing

October 14, 2016 by Adam

Starting work on new biddable media campaigns is always nerve wracking. How can you tell for sure if your account build is going to convert? No amount of bravado can mask those nerves.

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Targeting Biddable

September 29, 2016 by Adam

Generating loads of leads is great - but if your sales team can’t convert them, then you're sunk. This is especially the case when using biddable media channels, as you’re actively paying to generate these leads that don’t convert.

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Targeting Biddable Paid social media Social Media Advertising